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Brainstorm creates easy-to-run AR workflows with Sony’s cameras

Brainstorm, which manufactures real-time 3D graphics and virtual studio solutions, has directly integrated its InfinitySet with Sony’s BRC camera line-up, including the BRC-H800, BRC-X400 and BRC-X1000.

This integration combines Brainstorm’s virtual set and augmented reality (AR) experience with Sony’s cost-effective and easy-to-use PTZ (pan, tilt and zoom) cameras.

InfinitySet can receive the video and tracking information from the Sony cameras and render the virtual scene or the AR objects in real-time, even using photo-realistic rendering and Unreal Engine, thus allowing production facilities and broadcasters to create a stunning visual experience for viewers at an affordable cost, Brainstorm said.

In addition, Brainstorm allows the Sony camera remote control RM-IP500 to direct InfinitySet’s virtual cameras. InfinitySet is the only virtual set and AR solution that allows this feature, thereby allowing operators to run complex 3D virtual scenery in a familiar production environment.

The resulting workflow provides a PTZ tracking workflow that avoids the hassle of more complex tracking systems.

Norbert Paquet, Head of Live Production, Sony Professional Europe, said: “Many of our products and solutions are built with modality and integration in mind so we’re always delighted to see them integrated in new and innovative workflows that broaden creative possibilities for producers and operators.

“Brainstorm has a series of truly distinctive software for virtual and AR set ups and we’re glad to be partnering with them in this area.”

Thierry Gonzalo, Brainstorm’s Product Manager, added: “Our seamless integration with the Sony BRC camera line-up provides companies of any size to accomplish projects involving virtual sets and AR requirements, by using the PTZ tracking data and exceptional image quality from such cameras.

“Moreover, our ability to allow the Sony camera control to command InfinitySet’s production mode permits live production operators with no experience in virtual environments to run any virtual or AR show with total ease.”

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