OTT
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Doc’s IN: Is free-ad supported streaming TV (FAST) the future of TV?
By Dr Amal Punchihewa Over the last few months, this column has focused on reminding media and broadcast (M&B) industry…
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Consensus: QoE key to capturing eyeballs & retaining subscriptions in APAC region
By Shaun Lim As viewers embrace new technologies and content formats, the future of TV and video viewing in the…
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User engagement: How to reverse viewers in Asia spending less time on streaming content platforms
By Shaun Lim From traditional linear TV programming to streaming services such as Netflix and Disney+, not to mention short-form…
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Personalise OTT! Gone are Couch Potatoes and Gen Zs now demanding right content, right time/devices, right price
By Shaun Lim Trusty remote control in one hand, bucket of delectable popcorn in the other, the avid TV viewer…
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FAST streaming needs to pause and note what consumers want
In recent years, free ad-supported streaming TV (FAST) has gained significant traction and established itself as a major disruptor in…
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Bitmovin partners ViewLift to up QoE in battle for OTT viewers
ViewLift, a provider of end-to-end streaming and over-the-top (OTT) solutions, has entered into a multi-year partnership with Bitmovin, a provider…
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Accedo empowers ITV to deliver value to viewers & advertisers
British public broadcaster ITV has launched ITVX, an integrated advertising and subscription funded streaming platform that offers over 10,000 hours…
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Ateme delivers enhanced OTT viewing experience to millions of FIFA fans
Ateme has reported that its content delivery network (CDN) customers witnessed peak traffic increase by an average of 116% during…
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Streaming ahead: Asia a dynamic video market offering a rich seam of growth opportunities in coming years
By Shaun Lim The demand and appetite for content on a global scale has never been greater. Either compelled by…
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Why more viewers in Asia will turn to SVoD services
Driven by high penetration in both fixed and mobile broadband, as well as low subscription prices, more viewers in Asia…
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