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Disney’s 3-in-1 bundle to cost US$12.99 a month

Disney has decided to bundle its planned Disney+ with ESPN+ and Hulu (with ads) for  US$12.99 a month, available from November 12 this year.

Disney has a massive collection of Marvel blockbusters as well as classic franchises such as Star Wars. Apart from Disney classics, it will also host re-imagined classics from Home Alone to Diary of a Wimpy Kid — titles that were acquired from Fox’s library in March.

Although Disney is late to the direct-to-consumer (DTC) game, it is enriching its content library by leveraging the vast stable of titles from Fox and Hulu. It is estimated that Disney+ will host more than 400 movies and 7,500 episodes of drama series within a year or 18 months of launch.

More notable, Disney will transition most of its films to stream on Disney+ rather than Netflix.

Disney’s president Bob Iger, according to a Deadline report, said: “We see great long-term value in the broad collection of theatrical IP we acquired from Fox.”

Iger added that DTC is an important segment and Disney expects the acquisition of Fox to be finalised by 2021.

Disney is also looking to partner with digital companies — Apple, Amazon and Google — to achieve greater efficiency in distributing its content.

Image credits: Wikicommon

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