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Ideal Systems’ Alice powers Encompass Digital Media’s Altitude Media Cloud

To support over 1,200 channels globally, Encompass Digital Media is deploying Ideal Systems’ Alice to unify schedule and playlist orchestration workflows for both on-premise playout solutions, as well as services from its newly launched Altitude Media Cloud.

Alice centralises schedule processing and enrichment from multiple traffic systems, enabling the replacement of hard-coded schedule translators, thus providing operational flexibility, revealed Jim Ewaskiew, CIO of Encompass.

He added, “It not only provides an elegant experience for our globally distributed playout and operations teams, but also significantly reduces the time and complexity of onboarding new services.”

Developed by Ideal Media Works, the Cloud Division of Ideal Systems, Alice is a cloud-native Business Process Management (BPM), operations orchestration and integration framework.  It allows for the logical integration and management of disparate business and technical functions of today’s broadcast and media operators.

As broadcast manufacturers around the world move their technology to cloud-based systems, operators are facing the task of integrating many of these different cloud-based products into their technical and business workflow — which is exactly the problem that Alice solves, according to the manufacturers.

James Taylor, head of Ideal’s Cloud Division, added, “Alice is the world’s first reactive cloud framework where we extended the BPM specification to offer decoupled event driven orchestration, allowing Alice to integrate and orchestrate any broadcast system and operations process.”

*Image from press release; Ed/SN

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