LiveU races the track in full speed

The partnership with Griiip with see the deployment of LiveU’s LU200 and LU600 portable transmission units used for the coverage of the G1 Series

Griiip, a manufacturer of G1 Formula cars and founder of the new G1 Series for drivers aspiring to reach Formula 1 racing tournament, has joined forces with LiveU with an aim to change the dynamics of motor racing live coverage.

The first race of the G1 Series took place in Northern Italy over the weekend of April 14 and 15. The race was streamed on a dedicated website to attract both new and existing motor-racing fans. Both companies further revealed that future races will also be available on Facebook Live.

Gilad Agam, CTO of Griiip, said: “Being able to bring these events in a dynamic way to viewers at a small fraction of the cost of traditional technologies is very exciting for us. The ability to affordably and reliably stream from each car during a race is ground-breaking. We believe that this, along with live car data and insights, will help audience engagement, and is something that will attract the attention of other motorsport series.”

Under the partnership, each car will be equipped with LiveU’s LU200 portable transmission unit attached to a GoPro camera. Additionally, the LU600 units will be deployed for wider coverage of the event. At an upcoming race taking place on May 20, for instance, viewers will be able to view the race, and select individual driver feeds on the G1 Series website.

Ronen Artman, vice-president of marketing, LiveU, concluded: “It’s great to showcase what our technology can bring to viewers, and it highlights all the recent work that we have done to bring our solutions firmly into the world of modern sports broadcasting.”


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