NexGuard offers ‘peace of mind’ with back-tracing of leaks
Integrated within Studio Canal's distribution platform, the installation of the NexGuard forensic watermarking will prevent leaks of the pre-release content.
Nagra, a Kudelski Group company, has supplied its NexGuard forensic watermarking technology to Studio Canal, a subsidiary of Canal+ Group.
Studio Canal’s portfolio spans co-production, acquisition, distribution and sales of international feature films and TV series, and it will deploy the NexGuard technology to protect the international distribution of its content.
Jean-Pierre Boiget, head of distribution services at Studio Canal, explained: “The addition of NexGuard watermarking gives us the peace of mind that our valuable content remains protected during its downstream distribution, by deterring anyone from leaking content as any potential leak can be traced back to its source.
“This enhanced content security also allows an increased time window for promotional and marketing activities by our international distributors, and ultimately contribute to the protection of our creative industry.”
NexGuard watermarking is deployed into Studio Canal’s distribution platform with the integration of NexGuard into transcoders. This will then allow Studio Canal to embed watermark in each pre-release content asset before its international distribution.
Jean Philippe Plantevin, vice-president, Nagra, anti-piracy, said: “Any leak in pre-release and distribution workflows has substantial economic consequences – it is therefore paramount for content owners like Studio Canal to protect their assets when they are most valuable.”