Ooyala automates media operations for EnhanceTV

The implementation of the Ooyala Flex Media Platform has enabled EnhanceTV to simplify content processes via automation

The Ooyala Flex Media Platform has been deployed on a cloud infrastructure to power a video portal and automate media operations for EnhanceTV. Designed as a video content supply chain solution, the Ooyala Flex Media Platform supports EnhanceTV’s service, from curation, production and ingestion to distribution and video-on-demand (VoD) playback.

EnhanceTV, a subsidiary of the not-for-profit organisation Screenrights, offers a subscription-based service providing Australian educators in primary and secondary schools with licensed TV and film video content, including news, clips and documentaries, for use in the classroom. Screenrights had planned for a video portal that offers improved user experience, and that can establish an automated and scalable process to manage and publish content from their contributors.

Stefan Savva, head of EnhanceTV, elaborated: “We needed a solid and scalable solution to modernise our legacy infrastructure, support our business expansion, and manage our large library of content and complex business rules. The Ooyala Flex Media Platform, with its flexible architecture and strong orchestration capabilities, helps us to increase efficiencies, reduce manual processes, and manage our growing library of content.”

Ooyala’s content production and content distribution solutions automate repetitive tasks, simplify complex processes, and deliver content to the end-users. The digital video playout solution within the platform provides a modern interface, and is packed with create and search functions to allow users to create clips and share them.

“Since the implementation of the Ooyala Flex Media Platform, we have seen increased engagement and usage from our subscribers, and are confident that we can keep growing our business aggressively,” Savvy concluded.




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