Expect OTT to dominate Asia-Pacific’s pay-TV industry in 2018, suggested Stephane Le Dreau, SVP and regional GM, APAC, Nagra.
OTT will dominate the pay-TV landscape in APAC in 2018, says Nagra
In 2018, the APAC pay-TV industry will continue its pace towards implementing IP content delivery infrastructures, as consumers increasingly look for an easy-to-use TV experience that combines linear, over-the-top (OTT) and on-demand viewing across all screens.
Writing in the APB Jan-Feb 2018 issue, Stephane Le Dreau, SVP and regional general manager, APAC, Nagra, also sees pay-TV operators focusing on adopting advanced content protection methods in tandem with enhanced user experiences that offer personalised services.
Because consumer appetite for accessing content anywhere, anytime, will continue to grow in 2018, there will be an increased take-up of industry-wide OTT services that boost content quality and delivery, Le Dreau added.
He also examines how the rise of content piracy is compelling the development of innovative technologies that can turn the tide against content pirates while urging operators to develop strategies that combine both content and security to deliver richer consumer experiences.
To read more, be sure to grab the APB Jan-Feb 2018 issue.