PCCW Media nets Euro 2020

PCCW Media, the media group of PCCW offering integrated multimedia and entertainment in Hong Kong, has clinched the rights for the broadcast of the UEFA Euro 2020 football tournament in Hong Kong.

The tournament will be streamed exclusively across Now TV, Now E and ViuTV. More specifically, Now TV and Now E will broadcast all matches live for viewers in Hong Kong, while ViuTV will air selected matches live.

Janice Lee, managing director of PCCW Media Group, commented: “PCCW Media is excited to acquire the exclusive pay-TV, free TV and over-the-top (OTT) rights of UEFA Euro 2020. Now TV has broadcast every cycle of the UEFA Euro since 2008. With our extensive experience in producing and broadcasting large-scale international and local sporting events, alongside the local production strength and creative productions from ViuTV and the OTT flexibility from Now E, we aim to offer an all-round viewing experience to Hong Kong viewers.

“Whether viewers are enjoying the matches on a live or on-demand basis, and whether they view them on TV, Internet or mobile platforms, we will strive to make this mega event a most remarkable football viewing experience.”

Taking place from 12 June to 12 July 2020, the UEFA Euro 2020 will see 24 national teams compete in 12 cities across 12 European countries.

Image source: AS

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