PlayBox Neo appoints Besco to expand its South Korea’s market

To address production, ingest and studio playout needs in South Korea, PlayBox Neo has appointed Besco as its reseller channel partner in the country.

Besco’s role as PlayBox Neo’s official reseller in South Korea will involve introducing the thriving high-tech export driven market to Playbox Neo’s solutions. These include the award-winning PlayBox Neo Suite, a popular multi-channel multi-server Ultra HD(UHD)/HD/SD platform designed to integrate into the production workflow of any television network, post-production facility or playout centre. 

Used by television networks, post-production facilities and playout centres, PlayBox Neo’s Ingest solution offers broadcasters ultra-high-efficiency ingest across a wide range of file formats, codecs and containers.

Ingest is easy to integrate into any broadcast media environment, using client-server architecture which can be scaled to accommodate unlimited numbers of channels. High productivity results are ensured owing to the ingest operator controlling all available ingest servers from a single user interface.

Pavlin Rahnev, Founder & CEO, PlayBox Neo, said, “South Korea is emerging as Asia Pacific’s next free ad-supported streaming television (FAST) powerhouse, driven by the global K-content growth.

“These are exciting times and we welcome Besco as an important network partner.

“Our goal has always been to provide media industry professionals with the best technology they need to succeed and excel in their businesses. As part of our ongoing commitment to the APAC market, PlayBox Neo is proud to have a visibly strong presence with Besco representing us in South Korea.

“The game-changing advancements we deliver demonstrate our dedication to helping our customers stay ahead with forward-thinking workflows that bring even better value.”

As a leading equipment and services provider in the Korean film and broadcast market for almost three decades, Besco has earned a strong reputation among its customers and partners. The company said it was among the first to advise leading broadcasters and post-production facilities on end-to-end file-based workflows, from content acquisition to delivery.

Today, Besco’s key customers include major terrestrial broadcasters, CATV operators, post-production facilities, government organisations, and other leading media companies in South Korea.