Teleport operator STN, provider of transmission services and solutions to broadcasters, is expanding its reach across the Asia-Pacific region.
According to the company, this decision was triggered by the rapid globalisation of content, and migration of people from Asian countries to Europe, Africa, the Middle East and the Americas.
These developments created an increase in demand for local cultural content to be delivered to new audiences in new markets, said STN. These trends are also driving local telecom and other media-related companies to take their businesses beyond their own markets.
“Today, individuals are more mobile than ever before,” explains Andrej Lovsin, CEO of STN.
“No matter where people are located, they want to enjoy the familiar — their own language and culture, including news and sports. To be able to deliver programming that is relative to them and enables them to keep in touch with the country they have left is extremely important.”
STN added that it is committed to enabling Asian broadcasters to extend their reach into new markets and to new audiences around the world, particularly in Europe, the Middle East, Africa and the US and Canada.
The company reportedly made a significant impact in the region and is attracting interest from major players in the Asian broadcast industry with its individual, tailored approach to their needs. This has led to the development of new and exciting projects with high-profile clients across Asia-Pacific who are eager to reach expatriate customers and tap into this lucrative segment of the market.
In addition to its broadcast offering, STN also provides a suite of services to telecom and data companies that wish to deliver services much further afield.
From its world-class teleport in Slovenia, STN offers a broad portfolio of well-established, worldwide media offerings including playout, multicast, hosting and uplink/downlink services.
The teleport is internationally recognised, and was named Independent Teleport Operator of the Year 2016 by the World Teleport Association (WTA).
STN said it consistently remains one step ahead by evolving its services and employing the latest and most innovative technologies, offering broadcasters and organisations direct access to a variety of high-quality satellite capacity that spans the globe.