Tencent Cloud, the cloud computing arm of Tencent, and SDMC, Chinese OTT/IPTV set-top box solution provider, are jointly launching SDMC XMediaTV Cloud, a cloud-based SaaS video streaming solution to provide services for OTT operators worldwide.
SDMC XMediaTV Cloud will offer solutions to integrate the ecosystem of OTT and Smart Home businesses. While SDMC provides the hardware and applications OTT as well as media resources management systems, Tencent Cloud offers audio and video AI & SDK, global cloud resources and digital content, including videos, cloud gaming and IOT Smart Home solutions.
Leveraging Tencent Cloud’s advanced technologies and SDMC’s experience and knowledge in OTT services, a Memorandum of Understanding (MOU) was signed earlier this month. The collaboration allows both parties to strengthen their commitment on product development and further grow both their businesses globally.
The demand for cloud-based video streaming services has been increasing across the world, with video now being a mainstream, powerful and effective communications medium. In a joint press release, both companies stated that it was crucial for OTT operators to deploy cloud-based solutions as a means to start OTT services with a low investment cost, and to take advantage of the cloud’s scalability and flexibility to accommodate business development.
With SDMC XMediaTV Cloud, OTT operators will no longer need to spend months purchasing servers and customising products as they could set up and activate an OTT video service in a few minutes and configure their cloud set-up flexibly, significantly shortening the whole development cycle.
In the future, users around the world will not only be able to watch various video programmes on big TV screens, but will also have access to cloud gaming, search, shopping, and even Smart Homes apps.
David Li, CEO of SDMC, said: “SDMC is currently serving more than 200 operators, covering over 100 million households around the world. Through this collaboration with Tencent, we can introduce Tencent Cloud’s high-performing products to our operator customers, and therefore greatly enhance their service capabilities and profitability.
“What’s more, the video AI technology, Extreme Speed High Definition technology, as well as Tencent’s cloud gaming service will also help boost our overall competitiveness.”
Poshu Yeung, vice-president of Tencent’s International Business Group, while emphasising thatTencent Cloud is providing global access to customers who need advanced technologies and a resilient environment, said: “We are delighted to collaborate with SDMC in bolstering the abilities and efficiencies of the OTT industry via our cloud technologies, which are certified by a wealth of internationally recognised compliance standards.
“We look forward to deepening our relationship with SDMC and further expanding our businesses across the globe through this collaboration.”
Tencent Cloud has built more than 1,300 transmission nodes in over 50 countries and regions, with a total bandwidth of more than 100Tbps. Employing Tencent Cloud Extreme Speed High Definition (TESHD) technology, according to the company, can save up to 40% of bandwidth while ensuring that the high quality of today’s OTT platforms will not be compromised.