Transition to IP: Keep calm and call GV

“In today’s rapidly shifting mediascape, the battle for attention from viewers and support from advertisers is creating dynamic challenges for our customers and our industry,” declared Tim Shoulders, president of Grass Valley, at a press conference at 2019 NAB Show.

He said that GV would be launching at the NAB show solutions that empower customers to deliver rich, immersive services to engage viewers on all devices and across multiple platforms — from live TV, to on-demand video and social media — without having to dramatically change their media workflows.

“I am particularly proud that a year on from our acquisition of SAM, Grass Valley returns to the NAB Show with a fully integrated solution offering and in excellent financial and operational shape,” said Shoulders.

In the industry transition to cloud and IP, GV has more IP deployments than any other vendors and it has become the transformation partner of choice for many TV operators, he added.

Visitors to its booth zeroed in on GV’s Remote/At-Home Productions solution, including the recently completed FIS Alpine World Ski Championships covered by SVT, Sweden’s national public TV broadcaster.

The exciting eSports competition at the booth where four professional gamers battling each other at ‘Rocket League’ also attracted much attention.

However, the spotlight at the booth was on GV STRATUS One, the all-in-one integrated media production platform. It is an easily deployable, cost-efficient media production solution sold in a single 2RU form factor and it can manage ingest, playout, recording, transcoding and storage while supporting streaming to a Web client.

The GV STRATUS One comes powered with time-saving collaborative features such as an automated rules engine and social media management to streamline the distribution and organisation of content, maintained David Cohen, vice-president, Marketing Communications,  Grass Valley.

“The all-in-one platform comes with the next-generation technology of GV STRATUS software together with applications from GVRE transcoding, GV I/O servers and EDIUS editing, making the GV STRATUS One a comprehensive and versatile platform,” he explained, adding that as the industry shifts to commercial off-the-shelf (COTS) products, broadcasters and other media organisations require a solution that meets their baseband ingest needs in a cost-efficient way — and GV I/O addresses this demand by providing an ingest solution with no proprietary hardware requirements, providing the agility and versatility necessary in the changing news production environment.

The solution streamlines collaborative workflows to expand content creation without adding headcount; and content can also be edited through the high-resolution EDIUS editor with multiple licences for proxy editing and HTML5 streaming.

Indeed, the combine functionalities in the integrated platform simplifies deployment and reduces costs, making it an ideal solution for small broadcast operations, regional and satellite stations, venues and house of worship environments.

Over the past 60 years, Grass Valley has become a trusted partner to many of the biggest and most creative names in the media and entertainment business, including many TV stations in Asia. Through R&D, the company has pioneered many innovative and cutting-edge broadcast solutions, and its open standards-based solutions have helped content creators and broadcasters to produce high-quality content and build successful media operations.

At the NAB Show, the company also launched GV Fabric, a high-speed COTS IP switch tuned expressly for open architecture broadcast, media and entertainment environments. It is validated for use with GV’s IP-enabled solutions — from DirectIP-enabled cameras to switchers, conversion and processing devices through to multiviewers.

The GV Fabric underpins the industry’s most comprehensive suite of open IP applications.

“Grass Valley can now provide customers with a turnkey IP core infrastructure as a single vendor solution within a week,” said Cohen, adding that the system includes IP switches along with the required broadcast equipment, as well as control, configuration and monitoring systems, with dedicated IP software tools.

As customers look to build successful media businesses that can adapt and scale to meet any service model requirement, open-architecture IP is increasingly important.

Grass Valley can now provide a one-stop shop for open standards-based IP solutions with assurances for equipment interoperability — whether for SDI to IP migration or a greenfield installation.

GV Fabric comes with all the necessary software pre-installed, including a docker container allowing deployment of future applications that can run independently on top of the operating system.

The system provides up to 32x 40/100GbE ports with independent port configuration to support alternative device speeds and channel segmentation, and it is available in two versions — a 1U full-rack-width 32x QSFP28 port switch and a 1U half-rack-width 16x QSFP28 port switch, providing the equivalent of up to 2048×2048 HD (256×256 UHD-1) and 1024×1024 HD (128×128 UHD-1) signal switching capacities respectively.

All its ports are fully independent and auto-sensing supporting Ethernet speeds of 1/10/25/40/50/100GbE. The half-rack version is perfect for fly packs with redundant 2022-7 networks in a single rack unit.

With Grass Valley, you will never be in an abyss.


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