To enhance revenue for network-connected devices and services, Verimatrix has announced an API integration between its MultiRights OTT multi-DRM (digital rights management) security solution with Amazon Web Services (AWS) Media Services. The integrated solution is available through AWS Elemental MediaConvert and AWS Elemental MediaPackage.
The cloud-based AWS Media Services provides users with the capability to ingest, process, package and deliver content at scale. With this API integration, pay-TV operators, broadcasters and over-the-top (OTT) providers will be able to process and deliver video streams for broadcast TV and multi-screen devices with security, scalability and simplicity of cloud-based solutions, said Verimatrix.
Tom Munro, CEO of Verimatrix, told APB: “Media companies have been changing their workflows by incorporating cloud technology to better streamline their workflows. We are also seeing a shift in how video is created and distributed. More video content is now being stored in the cloud, which is also a more efficient way for operators to share their resources.”
Designed to unify rights management across networks and devices for OTT video delivery, MultiRights OTT is equipped with the ability to manage different DRM implementations across HLS (HTTP Live Streaming), Smooth Streaming, and MPEG-DASH content formats.
By installing MultiRights OTT, operators can deploy multi-network services with a platform that accommodates evolving security regimes and business models while ensuring differentiated multi-screen video services across all device categories. In addition, the multi-DRM solution brings set-top boxes (STBs), consumer devices and HTML5 browsers under a unified rights management security umbrella to enable “secure premium” content playback.
“We have been focusing on developing next-generation technologies,” Munro added. “The Verimatrix MultiRights OTT API integration with AWS Media Services strengthens our overall cloud strategy for the broader workflow that includes analytics and watermarking.”
Live video workflows combine encoding using AWS Elemental MediaLive, and packaging, origination and encryption via AWS Elemental MediaPackage with MultiRights OTT. The AWS Elemental MediaConvert file-to-file video transcoding service can be implemented with MultiRights OTT, creating on-demand assets for both broadcast and multi-screen delivery.
MultiRights OTT can be deployed on-premises, as a virtualised instance hosted in-house by the provider, or via the Verimatrix Secure Cloud hosting and management service. The multi-DRM solution is also able to provide optional video watermarking and cloud-based analytics for premium video services.