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VO leveraging data-centric and AI to simplify ops & boost monetisation

Viaccess-Orca (VO) will demonstrate at BroadcastAsia 2024, how the company is leveraging human ingenuity and AI technology to streamline video service operations and elevate viewing experiences. Leveraging data-centric strategies and AI-driven innovations, VO’s solutions empower service providers to simplify their operations, streamline user journeys, and increase monetisation.

VO is empowering video service providers to navigate the evolving TV landscape through the strategic integration of artificial intelligence (AI), machine learning (ML), and machine learning operations (MLOps) across its product suite, encompassing the company’s TV platform, Secure Video Player, Targeted TV Advertising solution, and Anti-Piracy Services.

At booth 6F2-10, VO will spotlight its Audience Segmentation Service (VO Segmenter), which enables video service providers to segment viewers based on a range of criteria, including geographic, demographic, psychographic, and behavioural factors, thus driving revenue growth.

Additionally, VO will showcase its utilisation of large language models (LLMs) through integration with LLMs on Microsoft Azure, such as Azure OpenAI Service, enhancing personalised content discovery, recommendations, and protection.

Other VO show highlights include Multi-X, a new cross-platform solution that streamlines operations for video service providers by consolidating diverse operational groups into a single, unified offering. Multi-X caters to a variety of business needs, spanning multi-regions, multi-brands, and multi-enterprises, ensuring a tailored TV experience for each group’s distinct user base.To find out more, visit VO at BroadcastAsia 2024, which is taking place from May 29-31 at the Singapore Expo convention centre.

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